The rise of Request-to-Pay (RtP) in Europe
It feels like RtP is finally gaining traction outside of the UK. Are your clients in other European markets starting to demand this as an option for recurring payments, or is it still mostly in niche applications? What are the biggest hurdles for broader adoption?
The biggest hurdle has to be standardization and interoperability across different payment service providers. Until that's smooth, it'll remain fragmented.